Launch! is led by 6 directors; Joris Pronk, Hans Hemels, Frank de Vrught, Ron Nooren, Adam Hussey and Jesper Hatting. Read more about their roles and stories.

Joris Pronk

Joris Pronk is founder of launch! and is Chief Executive Officer. Joris studied human resource management at the Hogeschool of Amsterdam. After his studies Joris held many human resources and technology consultancy and management roles at CMG. Joris started launch! consulting in 2006 and shortly after launch! services. Joris is currently working on the international expansion of the launch! business and he supports several management teams with the execution of their roles.

Hans Hemels

Hans Hemels is CEO launch! NL. He graduated in 1991 as an industrial engineer at Eindhoven University of Technology and started his professional career in HR consultancy in Caracas, Venezuela. Since then he has held various executive leadership and board-level positions, most recently at KornFerry Hay Group and the Dutch National Railways (NS). Hans likes to work with complex client organizations on the intersection of HR and IT. He joined launch! in 2020 and is leading the Dutch business to achieve our growth ambition.

Frank de Vrught

Frank de Vrught is co-founder of launch! and is Chief Customer Officer. Frank graduated in 1997 as a mechanical engineer at the Eindhoven Technical University. After his graduation he joined CMG. As a project manager Frank has been responsible for multiple large local and global SAP (HCM) projects. In 2006 Frank joined launch! and in 2014 he became managing director for launch! consulting. Frank is responsible for business development in the Netherlands. In addition he coordinates business development in the United Kingdom and Denmark.

Ron Nooren

Ron Nooren is Chief Operations Officer. Ron has studied strategic management at the Radboud University. After his studies Ron held many business intelligence and human resources roles at BearingPoint and Interdobs. Ron has worked for the launch! services since 2013 and as of 2019 he is operationally responsible for the launch! companies in the Netherlands.

Adam Hussey

Adam Hussey is UK Country Director. He has been working in the HR consulting and advisory space for over 15 years, working for leading consultancies and successfully delivering large scale HR transformation programs. Adam is an enthusiastic professional, applying expert HR knowledge to global organisations transforming their HR functions. Within launch! Adam is responsible for leading our expansion in the UK market. He is leading a team of likeminded and market leading professionals to assist our customers turn their aspirations into realities.

Jesper Hatting

Jesper Hatting is our Nordics Director. Jesper studied Finance Administration and holds a Masters degree in Auditing. After his studies Jesper was involved in various back-office management roles primarily within finance and HR administration. Since then he has been working with both business development and professional partnerships on complex human resources and technology transformations for Zalaris in the Nordics. Jesper joined launch! in 2019 and is currently working on the Nordic expansion of launch! to support the international growth ambition.